Months, if not years, of meticulous planning can go into designing a development or humanitarian aid initiative.
Yet a common mistake is choosing a title at the last minute. If you want your action to stand out, choose a title that will give your work a visibility advantage.
General public acknowledgement of partners is common. In some contexts, it makes sense.
But in today’s crowded operating environment, generic recognition of your development and humanitarian aid partners is often insufficient.
Three main considerations:
- Know who your partners are
- Understand their expectations
- Work together to achieve appropriate visibility
Does your partnership initiative involve a conflict zone or other fragile setting? If so, special considerations apply.